The Genshin Impact collaboration with "Vkusno – i tochka" will start on August 17.

For Genshin Impact fans, the fast-food chain "Delicious - and that's it" is preparing a promotion with keychains and promo codes for everyone who purchases a Super Box, Big Super Box, or Special Super Box.

The keychains are designed as ribbons on a carabiner featuring images of Ineff, Aino, Varka, and Flin (a total of 8 variants). The promo codes will add a personalized card, an exclusive planner, as well as other in-game items to your Genshin account, which will, of course, include Source Stones.

As for the contents of the Super Boxes themselves, they include a burger of your choice, a small portion of french fries, a drink of your choice, and a pie. The Big Super Box also includes 4 nuggets. The Special Super Box includes mini corn dogs, wasabi balls, blue electric lemonade (whatever that means), sweet-and-sour sauce, and a pie.

The promotion will start on August 17 and is timed to coincide with the release of the game update version 7.0, which introduces a new region called Snowy, inspired by Russia in many of its aspects.

However, it is worth noting that this is far from the first collaboration between Russian services and miHoYo projects. Considering the occasion—the introduction of a whole (and long-awaited) region referencing Russian/Soviet/Russian culture—the promotion could have been larger in scale and more interesting. Just remember the Museum of Cosmonautics, where the collaboration with Honkai Star Rail included entire tours, lectures, and various quests, not to mention the cosplayers of well-known characters who greeted visitors.